Guerrilla Marketing Around Lafnac Digital Computers
An old-style Nyc electronics store like Lafnac Digital Computers is an easily recognizable part of city lore. Found in the heart of Manhattan, just off its world-renowned theater district, Lafnac caters generally to tourists, as might be imagined. However just a small distance away along the streets of Times Square, tourists are being treated to some real sleight-of-hand, performed by highly telegenic and personable young men and women who pose as happy couples wanting help taking a photo!
It’s known as guerrilla marketing and it’s really sheer inspired genius. The really lovely young couple are really employed to show the newest electronics to individuals, only in the guise of aiding them take a picture with their camera or cellphone. Through explaining how to work the gadget, they are really essentially marketing the item to unsuspecting would-be consumers – because of course only the most positive impressions are made!